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Statistics

Badoo Statistics: From User Demographics to Daily Matches

by Editorial Team / Last updated on May 14, 2025
Badoo

Table of Contents

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  • Key Statistics
  • User Demographics
  • Subscription & Revenue
  • Success Stories
  • Conclusion

Badoo, a global dating website, has carved a unique niche in the online dating landscape. Launched in 2006, it operates in 190 countries and supports 47 languages, making it one of the most widely used dating networks worldwide (Wikipedia). Unlike many competitors, Badoo emphasizes social discovery, allowing users to connect based on shared interests and proximity. This article delves into the latest Badoo statistics, exploring user demographics, match behaviors, subscription trends, and success stories.​

10 Key Badoo Statistics

  1. Badoo has over 460 million registered users worldwide.
  2. Users perform more than 12 billion Badoo swipes per day on the app.
  3. Over 400,000 new users sign up for Badoo every day.
  4. Badoo users exchange more than 350 million messages daily.
  5. Brazil is the top user country, with around 5.10 million users, making up over 6% of the site’s monthly traffic.
  6. The gender ratio on Badoo is approximately 68.86% male and 31.14% female.
  7. The largest age group of Badoo users falls within the 25–34 range.
  8. Around 72% of Badoo users are looking for serious relationships.
  9. Badoo’s user base spans various professions, though specific job data is limited.
  10. Badoo is available in 47 languages and is used in over 190 countries.

User Demographics: Who Uses Badoo?

Total Number of People Using the Application

As of 2025, Badoo boasts over 460 million registered users worldwide, with more than 400,000 new users joining daily.​

Badoo Gender Ratio

Gender Ratio

The website’s user base is predominantly male, with approximately 68.86% male and 31.14% female users (Similarweb).​

Badoo Age Range

The most active age group on Badoo is 25-34, indicating a youthful user demographic (Similarweb).​

Relationship Goals

Relationship Goals

Badoo caters to a variety of relationship intentions. Approximately 72% of users seek serious relationships, while the remaining 28% are interested in casual dating or making new friends

Most Common Professions Among Users

While specific statistics on user professions are not readily available, Badoo’s extensive global reach and diverse user base suggest representation across various occupational fields.​

Geographic Breakdown: Top Countries Where Badoo is Used

Badoo is a global app that has been successful in certain regions. Understanding where is Badoo most popular helps paint a clearer picture of its international influence.

User Demographics

Badoo has a significant presence in several countries, with the highest user concentrations in:​

  • Brazil: Approximately 5.10 million users, contributing over 6% of the app’s monthly traffic (World Population Review).​
  • Argentina: Around 3.11 million users (Semrush).​
  • United States: Approximately 2.66 million users (Semrush).
  • Venezuela: About 2.65 million users (Semrush).
  • Ukraine: Roughly 2.62 million users (Semrush).

These figures highlight Badoo’s substantial user base in Latin America and Europe.​

Subscription & Revenue Statistics

Total Number of Paying Subscribers

Subscription & Revenue

In 2024, Badoo reported 4.1 million paying subscribers, marking an 11.5% increase from the previous year.

Breakdown of Subscription Plans and Their Popularity

Badoo operates on a freemium model, offering basic services for free while providing premium features through subscriptions. These premium features include profile boosts, visibility enhancements, and access to additional communication tools.​

Annual Revenue and Financial Growth Trends

Badoo’s revenue in 2024 reached $205 million, primarily driven by its premium subscription services and in-app purchases. The steady revenue growth is primarily attributed to its international user base and successful monetization strategies across iOS and Android Badoo apps.

Badoo also benefits from being part of the Bumble Inc. portfolio, which gives it access to shared technologies, cross-platform marketing, and financial support. Year-over-year growth, particularly in Latin America and Eastern Europe, continues to bolster its financial performance.

Badoo Success Stories: The Marriage Factor

Although Badoo is often perceived as a casual dating app, many users pursue—and find—long-term relationships. With its global reach and variety of features designed to encourage genuine connections, Badoo has become a site where authentic relationships can begin.

Conclusion

Badoo is more than just a dating app—it’s a global social discovery platform that helps millions of people connect every day. With over 530 million users, its reach is immense, spanning Latin America, Europe, and other major markets. Whether you’re curious about Badoo statistics, wondering where Badoo is most popular, or interested in Badoo users by country, the site’s data paints a picture of a highly engaged, diverse community.

Badoo apps cater to a wide range of intentions—from romantic connections to friendships—and with millions of daily interactions, they’re a hub for real-time social networking. The unique blend of casual swiping, in-depth Badoo profiles, video chats, and local meetups positions Badoo as a dynamic player in the global dating scene.

While Badoo may not track divorce rates, its success stories speak volumes. Whether it’s Badoo swipes per day, geographic stats, or subscription revenue, one thing is clear: Badoo continues to thrive by helping people connect—one swipe, chat, and genuine interaction at a time.

Editorial Team
Editorial Team
+ posts

Our Editorial Team at DoULike understands the challenges of today’s dating scene. That’s why we offer guidance on everything from online profiles to in-person chemistry. With our tips, you’ll feel ready to take the next step in finding love.

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